il·lu·mi·rai /iˈlo͞oməˌrī/ noun : to illuminate the future
PROVIDING TRUE INSIGHTS
FOR SUCCESS
There is a lot of hype around the word, "insights." Everyone is talking about it, and now the word means nothing. But what are insights, really? Insights are based on more than simple observations or anecdotal evidence. Insights can only be gained from rigorous research and years of firsthand experience in a domain.
Illumirai is a behavioral science consulting firm that helps your business understand people—consumers, employees, and other key stakeholders—and influence behavior so that you can achieve your strategic goals more effectively.
We enable purpose-driven brands to stand out in the market. We help organizations increase awareness and engagement among their key audiences. We inspire organizations large and small to be better.
Our goal is to utilize insights from behavioral science and cross-cultural research to help make change makers—brands, businesses, organizations, communities—achieve success and make the world a better place at the same time.
